|Due: 15 September 2017
Beginning of class
|Submit via Canvas|
|HER-V 310 | Fall 2017|
|Instructor: Aaron Ganci|
Design something that convinces the viewer that global warming is real or not real.
Global warming is one of the most divisive issues of our time. People on either side of the debate vehemently believe that they are right and the other side is wrong. You are tasked with designing something that will convince the reader to change their mind. There are three things you need to investigate with this project: 1. What are the arguments for global warming and some statistics that support them, 2. What kind of visual design elements promote believability, and 3. What format will be most effective.
You will need to define the content and format that is most appropriate for your communication goals. Consider what text/information/images, etc will be necessary and how they will most effectively be presented.
After completing these projects, you will be able to:
The format for this project is open. You can design another poster, a brochure, a website, a billboard, a Facebook campaign...anything that you think will be most effective. At the end of the project, you will need to deliver your finalized design, a creative brief, and a reflection about the experience.
This project is worth 10% of your overall course grade. You can receive up to 35 points for each submission. The assessment criteria are as follows:
Ability of creative brief to describe objectives
Ability of design to meet the requirements in your brief
Overall quality of the layout, type, and graphic choices
Quality and thoughtfulness of reflection
|Category||% of overall|
|Challenge 1: Design for people with color blindness||10%|
|Challenge 2: Global warming||10%|
|Challenge 3: Wrapping gifts||10%|
Every assignment in this course will be due at the beginning of the class of its defined due date. Work that is not handed in via the method requested by the instructor (Canvas, email, etc) by the predetermined time will be considered late. The consequences of late submission fall on sliding scale, increasing in severity over time. Grade reductions will be assigned on a case-by-case basis (depending on your specific situation) but the following scale will be used by default:
|Due date/time – same day, end of class||-10%|
|Same day, end of class – same day, end of day (11:59pm)||-15%|
|Next day (midnight – 11:59pm)||-20%|
|Any subsequent day||-50%|