VC3: Identifying Problems / Fall 2017

Assignment Overview

Challenge 3: Wrapping gifts

Due: 27 September 2017
Beginning of class
Submit via Canvas
HER-V 310 | Fall 2017
Instructor: Aaron Ganci


Design wrapping paper for a specific purpose.


As a way to practice designing for others, you will interview one of your classmates and design customized wrapping paper for their gift-giving needs. Define who their future gift will be for and what they are trying to communicate through the paper (Surprise? Celebration? Love? Joy? Fanciness?). Consider how color, pattern, imagery, and other design elements can communicate the message. At the end, you will be asked to deliver documentation of your iterative process and a reflection of the experience.


Your infographic needs to discuss the status of disabilities in America. You must integrate two different types of charts or graphs (bar, relative value, clustered bar, histogram, line, pie, area)


  1. Interview your partner (the user) and determine the requirements
  2. Write a design brief for the wrapping paper
  3. Diverge on solutions
  4. Get feedback from your user
  5. Repeat until a solution is reached.
  6. Order wrapping paper from Spoonflower
  7. Document your iterative process.
  8. Write a reflection about the process.

Learning Objectives

  • Remove personal bias from your designs.
  • Diverge with a wider array of ideas.
  • Work fast.

Learning Outcomes

After completing these projects, you will be able to:

  • Utilize basic ethnographic design research methods (interview).
  • Identify needs and problems within the design context.
  • Incorporate feedback into a solution.


At the end of this challenge, you will need to deliver the roll of wrapping paper, a mounted 12"x26" swatch of the paper, your creative brief, a document outline your process, and a reflection.

Grading criteria

This project is worth 10% of your overall course grade. You can receive up to 40 points for each submission. The assessment criteria are as follows:

10 pts

Quality of finished design

10 pts

Amount of divergence for critique

10 pts

Thorough documentation of process

5 pts

Peer evaluation of design

5 pts

Quality and thoughtfulness of reflection


Category % of overall
Weekly Challenges 10%
Challenge 1: Design for people with color blindness 10%
Challenge 2: Global warming 10%
Challenge 3: Wrapping gifts 10%
Revitalize Indianapolis 60%

Late work

Every assignment in this course will be due at the beginning of the class of its defined due date. Work that is not handed in via the method requested by the instructor (Canvas, email, etc) by the predetermined time will be considered late. The consequences of late submission fall on sliding scale, increasing in severity over time. Grade reductions will be assigned on a case-by-case basis (depending on your specific situation) but the following scale will be used by default:

Due date/time – same day, end of class -10%
Same day, end of class – same day, end of day (11:59pm) -15%
Next day (midnight – 11:59pm) -20%
Any subsequent day -50%
Grading scale
A+ 100-98
A 97-93
A- 92-90
B+ 89-87
B 86-83
B- 82-80
C+ 79-77
C 76-73
C- 72-70
D+ 69-67
D 66-63
D- 62-60
F 59-0